Social content, done properly

Local businesses deserve better than stock content.

We build the strategy and shoot the work for hospitality, trades, retail and service businesses too busy running things to figure out social media themselves.

Based in Auckland, working with local businesses nationwide.

The four levers

Every strategy pulls on four levers.

No two businesses need the same mix. But every piece of content we make is doing one of these four jobs.

Reach

Get seen by more of the right people.

The content built to travel, using local tie-ins, trends and collabs to bring new eyes to your business.

Trust

Turn attention into confidence.

Faces, process, proof. The content that makes a stranger feel like they already know you.

Conversion

Turn confidence into bookings.

Content with a clear next step, timed to how your customers actually decide.

Awareness

Build a memory that outlasts the scroll.

The content that shapes what people think of when your kind of business comes up.

How it works

Four steps, no guesswork.

We start on-site, not with a briefing doc.

  1. 01

    Doorstep visit

    We come to you, see how the business actually runs, and talk through what's working and what isn't.

  2. 02

    Strategy build

    We map what makes your business distinctive against a library of proven content moves, and put together a plan weighted to fit, not an even split across categories.

  3. 03

    Shoot & produce

    Stills and video, shot around your hours and your team, not the other way around.

  4. 04

    Deliver & report

    Assets land on schedule, with plain numbers on what's working so the plan keeps earning its place.

Who we work with

If people already walk through your door, we can get more of them to.

We work best with local, customer-facing businesses, the kind with a real physical presence and a story worth telling.

Hospitality Trades & services Retail Health & beauty Fitness & wellness Professional services Creative & artisan Events

Pricing

Built around your budget, not a package tier.

Every plan is scoped to what you're trying to achieve and what you can commit monthly, from a lean single-channel start to a full production calendar.

Monthly plan
From $400/month

For ongoing content: a steady stream of smaller stills and clips, not one big shoot. Most local businesses start here and scale up once the content earns its keep.

Get your plan
Single campaign
Custom

For a one-off push: a launch, an event, a seasonal moment. Scoped and quoted around what that campaign actually needs.

Get in touch

Get in touch

Let's put your business on-screen.

Tell us a bit about the business and we'll get back to you to book a doorstep visit.

hello@contentdept.co.nz